Tracks

DIG DEEPER INTO YOUR CAREER THROUGH TRACKS AND SPECIALIZATIONS.

Academic Tracks and Specializations Heider College of Business

At the Heider College of Business, you can focus your studies through our tracks and specializations.

Are you a fan of sports and marketing? Sports management/marketing is just one of the many specializations you can pursue at Heider.
Check out our other ways to expand your business education:

Finance

Manage investments, work on the NYSE, or be a
financial planner through our finance tracks in:

Financial Analysis
Financial Planning
Financial Services and Consulting
Insurance and Risk Management

Business Intelligence & Analytics

Create a big future in big data through our tracks in:

Business Analytics
Information Technology
Data Media and Design

Pre Healthcare Program

Combine your passion for business with a
pre-healthcare specialization for a career in:

Medicine
Dentistry
Pharmacy
Occupational/Physical Therapy

Management and Entrepreneurship

Cultivate your entrepreneurial spirit. Learn how to grow your
career, a company or start a business from the ground up through our:

Social Entrepreneurship Track
General Entrepreneurship Track

Marketing

Expand your expertise in marketing by specializing in the following:

Strategic Communications
Customer Analytics